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Wseel

About us

A fintech company licensed by the Saudi Central Bank under the number:

To engage in ancillary activities for financing (digital brokerage)

<strong>A fintech company licensed by the Saudi Central Bank</strong> under the number:
Licensed under Commercial Registration No. 2051239581 dated 19-01-2022 - issued in Al-Khobar, we specialize in digital brokerage services,providing digital brokerage services for various financing solutions for businesses and connecting them with numerous financing entities, in order to efficiently and effectively meet specific financial needs.

Our story / The birth of the idea

Our guiding principle is the extensive experience our team has accumulated since 2009 in providing financial consulting services to small and medium-sized enterprises (SMEs).

Through this experience, we have identified the needs of SMEs and recognized the gap between them and financing entities. With the evolution of the financial sector and the emergence of fintech companies, we strived to find a technological solution to bridge this gap and contribute to enhancing the efficiency of the SME sector. This is how Waseel was born—a secure platform through which we aim to provide financing solutions such as (invoice and purchase order financing, heavy and medical equipment financing, health insurance policy financing, vehicle fleet financing, and medical claims financing). These solutions cater to the needs of SMEs seeking financing by connecting them easily, flexibly, and efficiently with various financing entities (banks, finance companies, and crowdfunding companies licensed by the Saudi Central Bank).

Our story / The birth of the idea

Timeline

2020

Waseel was launched as a nascent idea to solve a long-standing problem stemming from its founders’ experience to advance the small and medium enterprises sector in the field of finance.

2021

During this year, we have strived, under the leadership of an inspiring young team, to analyze and study this problem that made us "believe in the idea".

2022 2024

During this period, the idea took shape as a project, and the company was registered. With passion and enthusiasm, we strived to establish Waseel as a specialized fintech company in the field of digital brokerage. We prepared the necessary paperwork for the Saudi Central Bank license and received initial approval.

2025

Through Waseel, we look forward to being a #Partner_of_Growth for our clients by raising the level of their businesses, and to being a key pillar contributing to enhancing financial inclusion by involving small and medium enterprises in supporting the growth of the economy, and achieving the goals of the Financial Sector Development Program as targeted by the Kingdom of Saudi Arabia in its ambitious Vision 2030.

Our vision

Start Quote To be the leading platform in the field of digital mediation that enables small and medium enterprises to access all financing entities within the Kingdom. End Quote

Our Message

Start Quote

Facilitating access for small and medium enterprises to financing that meets their specialized needs, and bridging their cash flow gap by linking them to financing entities, whether banks, financial institutions, funding funds, or financial technology companies, in addition to the possibility of obtaining specialized financial advice.

End Quote

Our Values

Credibility and transparency

Credibility and transparency

Information protection and confidentiality

Information protection and confidentiality

Ease and speed

Ease and speed

Commitment

Commitment

Quality and efficiency

Quality and efficiency

Innovation and development

Innovation and development

Board of Directors

Abdullah Al-Yousef

Abdullah Al-Yousef

Chief Executive Officer and Board Member

Abdullah Al-Baqshi

Abdullah Al-Baqshi

Chairman of the Board

Zaid Al-Yaeesh

Zaid Al-Yaeesh

Board Member

Amin Al-Jaber

Amin Al-Jaber

Board Member

Hussein Al-Shabaan

Hussein Al-Shabaan

Board Member

Work Team

Zahraa Al-Haddad

Zahraa Al-Haddad

Chief Operating Officer

Shatha Al-Ghafeeli

Shatha Al-Ghafeeli

Chief Business Development Officer

Hamza Al-Kharas

Hamza Al-Kharas

Financial Manager

Areej Aba Al-Rous

Areej Aba Al-Rous

Compliance Officer, Anti-Money Laundering and Counter-Terrorist Financing Officer

Start your financing journey now

To be your first means and #Growth_Partner for your business